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REBRAND + COMMUNICATION TOOLS

Elijah House Academy provides an accessible Christ-centered education to children in Richmond, Virginia, who may not otherwise have the opportunity to attend a Christian school. From academics to sports to interactions in the hallways and classrooms, the leadership and staff at Elijah House challenges minds and bodies while also cultivating hearts to love God and His world.

The communication challenge: As school enrollment rose—along with the need for community support—the Elijah House team needed refreshed messaging and visuals that clearly told their story to a range of audiences: students, parents, staff, and donors.

Kumveka's solution: Starting with qualitative and quantitative research, our team built a brand strategy that reflects who Elijah House is and how they serve. The visuals and messaging provide ways for each audience to share how the school's mission impacts them, while an effective set of tools help them communicate clearly both internally and externally.   


“Kumveka taught and modeled communication for us. They helped us make a compelling case for Christian education.”
– Cecil Swetland, Regional Director, ACSI


 
 

RESEARCH

  • Leadership Alignment Workshop
  • Quantitative Survey
  • Leadership Alignment Workshop

STRATEGY

  • Brand Strategy

CREATIVE

  • Visual Identity (logo mark, colors, typography)
  • Messaging (including tagline)
  • Photo library created in partnership with photographer Kate Magee
  • Enrollment video created in partnership with Silent Images
  • Refreshed website
  • Stationery (letterhead, envelopes, business cards)
  • Keynote template
  • Brochure folder with inserts to introduce EHA to prospective parents, donors, and volunteers
  • E-newsletter template
 

BEFORE

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BEFORE/AFTER: BRAND REFRESH

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BEFORE/AFTER: BRAND ARCHITECTURE

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NEWSLETTER REDESIGN

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“Kumveka helped us tremendously when we needed it most.”
– Dan Egeler, Former President, ACSI


 

PHOTOGRAPHY STYLE

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STATIONERY & BRAND GUIDELINES

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REFRESHED MESSAGING

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MEMBERSHIP RENEWAL CAMPAIGN

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TEACHER PROFESSIONAL DEVELOPMENT GUIDEBOOK

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